Top Virtual Event Platform

Top Virtual Event Platform

 

Merestone Global Events

Voted As The Top Virtual Event Platform

Merestone- Top Event Production Company in Orlando, FL

Merestone- Top Virtual Event Platform Services.

Looking for the top Virtual Event Platform, to help grow your business? Look no further, as your answer is with Merestone Global Events. With our hybrid event companies, you do not have to feel distant. Our mission, is to bring people together with real, authentic experiences that just so happen to take place online.

What is a virtual event platform?

Specifically, a virtual event platform is a system that will allow you to recreate the vibe of a trade expo over the internet or a in-person conference. Furthermore,  the goal is for users to host multiple  live-streamed and pre-recorded sessions. Additionally, this kind of software, as well as enables attendees to interact with event hosts at predetermined times.

 

Conferences, trade shows and other live virtual or hybrid events

Conferences, live trade shows and other events across the globe have been forced to postpone or cancel, due to COVID 19. As a result, many brand and event coordinators are looking for ways to salvage their investments and meeting plans.  As a result, moving to Hybrid or Virtual event conferencing, allows event producers and managers to deliver branded digital event experiences to their audiences online. Finally, virtual events and can even help to reach new audiences who would not otherwise have attended. Learn More

 

What is a hybrid or virtual event company?

In short, a hybrid or virtual event replicates a ‘physical’ location-based event but online.  It allows you to host a global conference, awards program, trade show, product launch, & training. Also, incentive a event to anywhere in the world.  At Merestone, we provide a web-based virtual event platform that allows attendees to watch and interact in real time. Furthermore, allowing features and flexibility to customize unique and meaningful experiences with your attendees.

 

What is the value of our virtual or hybrid events & virtual event platform?

What is the value of virtual or hybrid events?  While virtual or hybrid events may seem like they’d be less engaging, you’d be surprised at the value they can bring. They allow you to bring together a wider audience that just couldn’t be physically allowed in a traditional brick and mortar facility. These can be incredibly powerful as they vastly increase the number of people who can attend. Remote attendees are able to join from all around the world. You’ll also have access to top-tier presenters who can easily participate from their home or office. Travel costs that could have prevented attendees from being able to attend a live event are no longer an issue. What is Virtual Events?

Plus, virtual means less overhead costs — after all, you’re not budgeting for a venue, food and beverage costs, hotel audio visual, power rigging and internet charges, large events staff, and other in-person line items. So you get to drastically reduce your outgoings (not to mention, your carbon emissions), while spending more value on curating the best virtual event possible.

Lastly, there’s the data. It’s much easier to track who is watching what when everyone is tuning in online. All that attendee data is music to sponsors’ ears, which can make securing the best ones for your online event a whole lot easier. Learn more about the value of a virtual event company?

To speak with a Merestone producer…

 

Best Dallas Event Production Service

Best Dallas Event Production Service

Merestone Global Events

Voted The Best Dallas Event Production Service

Merestone- Top Event Production Company in Orlando, FL

Merestone- Best Dallas Event Production Service.

Looking for best Dallas Event Production Service, to help grow your business? Look no further, as your answer is with Merestone Global Events. With our hybrid event companies, you do not have to feel distant. Our mission, is to bring people together with real, authentic experiences that just so happen to take place online.

Conferences, trade shows and other live virtual or hybrid events

Conferences, live trade shows and other events across the globe have been forced to postpone or cancel, due to COVID 19. As a result, many brand and event coordinators are looking for ways to salvage their investments and meeting plans.  As a result, moving to Hybrid or Virtual event conferencing, allows event producers and managers to deliver branded digital event experiences to their audiences online. Finally, virtual events and can even help to reach new audiences who would not otherwise have attended. Learn More

What is a hybrid or virtual event company in Dallas, AZ?

In short, a hybrid or virtual event replicates a ‘physical’ location-based event but online.  It allows you to host a global conference, awards program, trade show, product launch, & training. Also, incentive a event to anywhere in the world.  At Merestone, we provide a web-based virtual event platform that allows attendees to watch and interact in real time. Furthermore, allowing features and flexibility to customize unique and meaningful experiences with your attendees.

What is the value of virtual or hybrid events- Best Dallas Event Production Services?

What is the value of virtual or hybrid events?  While virtual or hybrid events may seem like they’d be less engaging, you’d be surprised at the value they can bring. They allow you to bring together a wider audience that just couldn’t be physically allowed in a traditional brick and mortar facility. These can be incredibly powerful as they vastly increase the number of people who can attend. Remote attendees are able to join from all around the world. You’ll also have access to top-tier presenters who can easily participate from their home or office. Travel costs that could have prevented attendees from being able to attend a live event are no longer an issue. What is Virtual Events? Plus, virtual means less overhead costs — after all, you’re not budgeting for a venue, food and beverage costs, hotel audio visual, power rigging and internet charges, large events staff, and other in-person line items. So you get to drastically reduce your outgoings (not to mention, your carbon emissions), while spending more value on curating the best virtual event possible. Lastly, there’s the data. It’s much easier to track who is watching what when everyone is tuning in online. All that attendee data is music to sponsors’ ears, which can make securing the best ones for your online event a whole lot easier. Learn more about the value of a virtual event company?

To speak with a Merestone producer…

 

Live Event Production Companies

Live Event Production Companies
 

Why our Live Event Production Companies by Merestone

Welcome to our Live Event Production Companies services page. Many ask, why are Live Event Production so popular? The short answer, is due to the growing “Live Meeting” popularity and cost-effectiveness of virtual events. Additionally, live events have become a popular way of increasing participation in traditional events at a relatively low cost. Furthermore, they also enable participation by people who might be unable to attend physically due to travel or time zone constraints. Continuing, on and or through a wish to reduce the carbon footprint of the event.

 

Live meetings integrate technology

Hybrid Event Production - Merestone

Live Event Production Companies by Merestone

Live meetings integrate technology with traditional event practices to create new types of attendee experiences and content delivery tools. As a result, they include any meeting or event with at least one group of face-to-face participants that digitally connects with participants. This is achieved,  in another or multiple locations setting. Naturally, the best live events create unique experiences for different types of participants in different places. Finally, it is important that we combine functionalities of face-to-face events and those of virtual meetings into live events. Our process, will ultimately enable meeting planners to have a much broader spectrum of options to engage attendees.

Engagement is the essential ingredient in live meetings

Obviously, engagement is the essential ingredient in live events.  In addition, it’s what separates your event from a TEDx video on YouTube. Inspiring, yes. Educational, definitely. But engaging? No. Engagement, is also what distinguishes a live event from a live event with tech elements.  In conclusion, your audience won’t be watching your event from their television. Ultimately, they’ll take part via their mobile devices or their computer, meaning they can offer feedback in real time.

Live Virtual Representation Process

Generally, the virtual component involves an online representation of the live event. Example, online participants might have access: ·        A live audio or video streaming of keynote speakers or workshops alongside their presentation material and graphic content ·         Online presentations of General Session Meetings, Break-Outs or Awards Programs (webcasts offer the sharing of the live content being presented virtually) ·         Online chat or discussion forum ·         Popular Live blogs ·         Event photographs (e.g., via Flickr) and video (e.g., via YouTubeVimeoQik) ·         Integration of other social media tools such as TwitterLinkedIn and Facebook.

Benefits of  live events

So why should you host a live event?  Are they worth the extra set up and resources needed?  Listed below are some benefits to producing live events:

1. Increased reach & attendance

It’s a misconception that your audience can either take part virtually or in person – there is no in between. By hosting a live event, you split your total attendance. However, the opposite is true. live events allow you to increase your reach and gain more attendees, not fewer. A study found that nearly 98% of attendees at a live event were not planning to attend live, meaning your event can reach a new audience who either is uninterested in going to your live event or unsure of the benefits.

Boost your attendance in future events

Help boost your attendance in future events, as it lets would-be attendees “sample” your event. 23% of event organizers who hosted a live event said more attendees participated in future events, and 65% said they saw no change in live attendance. And there will always be attendees who would love to attend, but cannot for one reason or another. With a live event, you lower the barrier to entry for both demographics – those who want to attend, but can’t, and those who are unsure if your event is worth their time. Increase your reach immensely, as you broadcast your event to a larger audience than ever could be possible in person.

2. Higher engagement with your audience

Adding a virtual element to your live event opens up many more engagement opportunities.  Most noteworthy, it would be most effective at a strictly live event, both during and post-event. Your virtual audience, is actively participating from their mobile devices or desktop computer. Resulting, in meaning they can talk, share, like, comment and much more. Naturally, you can host polls during sessions that include both the live and online audience.

Q&A session with a speaker live

Or, you could have a Q&A session with a speaker live.  Second, then invite them to have a Q&A with your online audience, commonly at a studio that broadcasts your live event online. You can even help live and virtual attendees network with each other and dedicate one area for in-person meetings.  Have a second dedicated area, for those with virtual meetings. Keeping track of all these engagement avenues? The easiest way is to start with your attendees. What will their journey look like, whether online or offline? By planning your event audience-first, you ensure that you weave in the necessary engagement opportunities that make the most sense to them.

3. More powerful sponsor opportunities

72% of corporate sponsors are interested in participating in a live event, as long as they can effectively reach both audiences. That’s because live events are incredibly valuable for sponsors, for a couple reasons. Reason one is the increased reach. More attendees at your event means a larger lead pool for them, which is the #1 reason for sponsorship. They can communicate 1:1 with interested parties while also interacting online virtual attendees. Some demographics prefer virtual communication, which may lead to increased participation at their virtual booth.

The Importance of Sponsor Live Streams

Reason two is the increased opportunities for sponsorship. Instead of sponsoring strictly live collateral, they can sponsor livestreams, event apps and more. Offers you more flexibility in your sponsorship prospectus – you can have live sponsors, virtual sponsors, or both. A third reason is an increase in reportable metrics. 72% of sponsors are shifting their budgets, not cutting them during the COVID crisis, meaning they are looking for new opportunities. And as those budgets shift to increasingly digital areas, they require the data to justify their expenditures. A live event can report on many relevant metrics, ensuring your sponsors see that they spent their money well.

4. Reduced environmental impact and costs

While face-to-face meetings are still important, going live is a great way to accommodate attendees who might feel guilty about their personal carbon footprint. They can still take part in your event and enjoy it, while also doing their part to decrease carbon emissions. Finally, this also may reduce your in-person headcount, meaning there is less need for catering or disposable accessories.

5. Reduced travel costs

Continuing with the same trend, live events can significantly decrease travel costs across the board for everyone involved. While with attendees saving money is obvious, live events can also allow for decrease travel costs for your sponsors and crew. Your sponsors can save on travel costs by sending fewer representatives to your event. And if you include virtual sponsorship’s as part of your prospectus, they can participate 100% online while still generating value. When budgets are tight, live events are excellent for bridging the gap between cost and results, for attendees and sponsors alike.

6. Feed your marketing pipeline for the year

Instead of keeping your event exclusive, you can easily repurpose and re-share digital content to keep a steady stream flowing to your intended audience.

You can share the entire live stream, or certain pieces of it, to promote your future event. Sharing your live stream also ensures constant visibility for sponsors who are a part of the stream.

Streaming your event also has the added benefit of ensuring you don’t forget to record anything. With the high focus on broadcasting, you can rest easy knowing all your content is recorded for later use!

You can also determine future marketing campaigns from your previous content. Was there a session that attracted a lot of attendees? Maybe you can expand on it.

7. Improved return on investment (ROI)

ROI is tricky to calculate at events because of all the moving pieces. However, live events offer increased return on investment, due mainly to the increased reach and the scalability. Because you are getting more attendance through your live events, that can translate into greater views for sponsors and more sign ups after the event. As well, you gain lots of data to provide more accurate reporting on your performance. Regarding scalability, the technology typically needs to be set up once, then it’s easy to replicate that process at all of your events. A virtual event platform doesn’t require crews for set-up and take-down. Plus, there is also potential to scale down your live event while scaling up your online presence. Allowing you to reduce onsite costs, while still reaching a large audience.

8. Valuable data

An enormous benefit of live events comes from the data and the insights it shows. At a live event, you can do a head count and estimate how many viewers participated in a session, for example. But with live events, you know the participation numbers, plus how they engaged and when they dropped out of the session. Gain information on your attendees’ interests through matchmaking data, and session participation, which can help you improve your future content. And for sponsors, well, they gain essential info on booth traffic and attendee engagement, helping them prove a positive return on investment. Because of the online nature of live events, you gain a lot of track able metrics that will help you learn more about your event and improve it in the future, metrics that you simply can’t measure offline.

9. Greater flexibility

If you’re still on the fence about live events, consider what would happen to your event if travel was disrupted again. A global pandemic, like COVID-19. Or, it could be a natural disaster. Without a live  event platform to fall back on, your event would simply not happen, and your attendees would find something else to fill the time. Live events offer valuable insurance because you now have a way to host your event in some form if attendance to your event is reduced. Also, the infrastructure and investment into Live events ensures you are well-prepared for virtual events, meaning that you aren’t scrambling when external forces conspire to threaten or cancel your event.

Why Merestone

So instead of placing all your eggs into a live event, adding Merestone’s Live events production company will allow you to the mix diversifies your portfolio and ensure you will have a successful event, no matter what. We at Merestone are here to help. With over 40 years in the live and virtual event arena, we have the talent, expertise and creative skills to make your next live event a success. [/vc_column_text][/vc_column][/vc_row]  

To speak with a Merestone producer, tell us about your event needs:

Merestone Vice President, Rob Hill discusses how Merestone successfully caters to our clients’ needs.

Riding the Hybrid Event Wave

Riding the Hybrid Event Wave

Riding the Hybrid Event Wave of Future Meetings and Conferences…

As audiences are itching to move back to live events and in-person meetings start picking up momentum again, the wave of Hybrid events is going to bridge the gap between virtual and in-person events while capitalizing on the benefits of each. Of course, I anticipate that in-person events will come back strong, but I don’t expect Hybrid and virtual events to ever completely disappear. As cities and venues across the country begin to open up, Hybrid meetings will be comprised of a smaller than usual percentage of in-person attendees and a higher percentage attending virtually. I anticipate this dynamic to shift over time as we move past the pandemic, but the ease and efficiency of attending meetings and events online have made an impact on some audience members that won’t likely go away.

The largest benefits of hybrid events right now include:

  • The ability to allow for proper social distancing
  • Reaching large audiences regardless of geography
  • Providing users with an optimized experience that yields valuable data

Hybrid events will present new challenges for organizations when trying to deliver an engaging, valuable online and on-site experience. Here are some best practices to follow when hosting a hybrid event.

  1. Hybrid events should be one event with two experiences. Both your virtual and in-person attendees should feel like they are attending the same event. While their method of attending may be different, the content and value your event provides needs to be relevant for both types of attendees. In-person and virtual attendees should have their own, personalized experience but both experiences should be cohesive with your overall event.
  2. Your event content needs to be engaging so you don’t lose virtual attendees. Virtual attendees are difficult to keep engaged because they are experiencing more distractions than ever and are still learning to navigate this new world of virtual events. To keep them interested in your event content, offer new, relevant content, and use live polling and Q&A to interact with virtual attendees. Also, keep sessions brief and to a reasonable length for the best online viewing experience.
  3. Consider virtual attendee schedules and time zones. As we mentioned before, virtual attendees could be logging in from all over the world for your event. To accommodate different time zones and schedules, include both on-demand and live sessions for your virtual audience. Even consider offering live sessions multiple times so virtual attendees can experience the live session at a time that works best for them.
  4. Communicate with attendees every day. Hybrid events are still new to most attendees and they are still learning the ropes of this new hybrid environment. Help both your virtual and in-person attendees stay connected and informed with daily communications related to your event. This could include the agenda for each day, reminders of how to connect with other attendees, a recap of the previous day’s activity, and more.
  5. Hire the right production partner. With the ever-changing landscape in the events sector, hybrid events offer a good option in the current environment for those clients looking to get their messages out to their audience now. The key to a safe, but engaging, hybrid event is to choose a production partner that has solid experience in delivering live and virtual. This is both from a content and delivery perspective. The synchronization of these two disciplines, combined with quality talent, know-how, the right tools and platform knowledge that allow both the live and virtual audience to engage with the content as one, are the main factors to holding a successful hybrid event.

Hybrid events will become extremely valuable because they can truly capture the best of both in-person events and virtual events. At the end of the day, any event that can secure a multi-faceted audience while also potentially growing that audience, still provide recognition of attendees and providing for a ton of vendor sponsorship; reduce travel, hotel and venue costs while generating a larger ROI has my vote.

Give us a call. With over 40 years of expertise in delivering meetings and events all over the country as well as internationally, we’d love to show you how we can make your next Hybrid, in-Person Live or Virtual meeting or event an enjoyable and successful experience !!

Hybrid Event Production Company

Hybrid Event Production Company

Hybrid Events

 

Why our Hybrid Event Production Company for your business?

Welcome to our Hybrid Event Production Company services page. Many ask, why are Hybrid Event Production Companies so popular? The short answer, is due to the growing “Hybrid Meeting” popularity and cost-effectiveness of virtual events. Additionally, hybrid events have become a popular way of increasing participation in traditional events at a relatively low cost. Furthermore, they also enable participation by people who might be unable to attend physically due to travel or time zone constraints. Continuing, on and or through a wish to reduce the carbon footprint of the event.

 

Hybrid meetings integrate technology

Hybrid Event Production Company - Merestone

Hybrid Event Production Companies by Merestone

Hybrid meetings integrate technology with traditional event practices to create new types of attendee experiences and content delivery tools. As a result, they include any meeting or event with at least one group of face-to-face participants that digitally connects with participants. This is achieved,  in another or multiple locations setting. Naturally, the best hybrid events create unique experiences for different types of participants in different places. Finally, it is important that we combine functionalities of face-to-face events and those of virtual meetings into hybrid events. Our process, will ultimately enable meeting planners to have a much broader spectrum of options to engage attendees.

 

Engagement is the essential ingredient in hybrid meetings

Obviously, engagement is the essential ingredient in hybrid events.  In addition, it’s what separates your event from a TEDx video on YouTube. Inspiring, yes. Educational, definitely. But engaging? No. Engagement, is also what distinguishes a hybrid event from a live event with tech elements.  In conclusion, your audience won’t be watching your event from their television. Ultimately, they’ll take part via their mobile devices or their computer, meaning they can offer feedback in real time.

 

Hybrid Virtual Representation Process

Generally, the virtual component involves an online representation of the live event. Example, online participants might have access:

·        A live audio or video streaming of keynote speakers or workshops alongside their presentation material and graphic content

·         Online presentations of General Session Meetings, Break-Outs or Awards Programs (webcasts offer the sharing of the live content being presented virtually)

·         Online chat or discussion forum

·         Popular Live blogs

·         Event photographs (e.g., via Flickr) and video (e.g., via YouTubeVimeoQik)

·         Integration of other social media tools such as TwitterLinkedIn and Facebook.

 

Benefits of hybrid events

So why should you host a hybrid event?  Are they worth the extra set up and resources needed?  Listed below are some benefits to producing hybrid events:

 

1. Increased reach & attendance

It’s a misconception that your audience can either take part virtually or in person – there is no in between. By hosting a hybrid event, you split your total attendance.

However, the opposite is true. Hybrid events allow you to increase your reach and gain more attendees, not fewer.

A study found that nearly 98% of attendees at a hybrid event were not planning to attend live, meaning your event can reach a new audience who either is uninterested in going to your live event or unsure of the benefits.

 

Boost your attendance in future events

Help boost your attendance in future events, as it lets would-be attendees “sample” your event.

23% of event organizers who hosted a hybrid event said more attendees participated in future events, and 65% said they saw no change in live attendance.

And there will always be attendees who would love to attend, but cannot for one reason or another.

With a hybrid event, you lower the barrier to entry for both demographics – those who want to attend, but can’t, and those who are unsure if your event is worth their time.

Increase your reach immensely, as you broadcast your event to a larger audience than ever could be possible in person.

 

2. Higher engagement with your audience

Adding a virtual element to your live event opens up many more engagement opportunities.  Most noteworthy, it would be most effective at a strictly live event, both during and post-event.

Your virtual audience, is actively participating from their mobile devices or desktop computer. Resulting, in meaning they can talk, share, like, comment and much more.

Naturally, you can host polls during sessions that include both the live and online audience.

 

Q&A session with a speaker live

Or, you could have a Q&A session with a speaker live.  Second, then invite them to have a Q&A with your online audience, commonly at a studio that broadcasts your live event online.

You can even help live and virtual attendees network with each other and dedicate one area for in-person meetings.  Have a second dedicated area, for those with virtual meetings.

Keeping track of all these engagement avenues? The easiest way is to start with your attendees. What will their journey look like, whether online or offline?

By planning your event audience-first, you ensure that you weave in the necessary engagement opportunities that make the most sense to them.

 

3. More powerful sponsor opportunities

72% of corporate sponsors are interested in participating in a hybrid event, as long as they can effectively reach both audiences.

That’s because hybrid events are incredibly valuable for sponsors, for a couple reasons.

Reason one is the increased reach. More attendees at your event means a larger lead pool for them, which is the #1 reason for sponsorship.

They can communicate 1:1 with interested parties while also interacting online virtual attendees. Some demographics prefer virtual communication, which may lead to increased participation at their virtual booth.

 

The Importance of Sponsor Live Streams

Reason two is the increased opportunities for sponsorship. Instead of sponsoring strictly live collateral, they can sponsor livestreams, event apps and more.

Offers you more flexibility in your sponsorship prospectus – you can have live sponsors, virtual sponsors, or both.

A third reason is an increase in reportable metrics. 72% of sponsors are shifting their budgets, not cutting them during the COVID crisis, meaning they are looking for new opportunities. And as those budgets shift to increasingly digital areas, they require the data to justify their expenditures.

A hybrid event can report on many relevant metrics, ensuring your sponsors see that they spent their money well.

 

4. Reduced environmental impact and costs

While face-to-face meetings are still important, going hybrid is a great way to accommodate attendees who might feel guilty about their personal carbon footprint.

They can still take part in your event and enjoy it, while also doing their part to decrease carbon emissions.

Finally, this also may reduce your in-person headcount, meaning there is less need for catering or disposable accessories.

 

5. Reduced travel costs

Continuing with the same trend, hybrid events can significantly decrease travel costs across the board for everyone involved.

While with attendees saving money is obvious, hybrid events can also allow for decrease travel costs for your sponsors and crew.

Your sponsors can save on travel costs by sending fewer representatives to your event. And if you include virtual sponsorship’s as part of your prospectus, they can participate 100% online while still generating value.

When budgets are tight, hybrid events are excellent for bridging the gap between cost and results, for attendees and sponsors alike.

 

6. Feed your marketing pipeline for the year

Instead of keeping your event exclusive, you can easily repurpose and re-share digital content to keep a steady stream flowing to your intended audience.

You can share the entire live stream, or certain pieces of it, to promote your future event. Sharing your live stream also ensures constant visibility for sponsors who are a part of the stream.

Streaming your event also has the added benefit of ensuring you don’t forget to record anything. With the high focus on broadcasting, you can rest easy knowing all your content is recorded for later use!

You can also determine future marketing campaigns from your previous content. Was there a session that attracted a lot of attendees? Maybe you can expand on it.

 

7. Improved return on investment (ROI)

ROI is tricky to calculate at events because of all the moving pieces.

However, hybrid events offer increased return on investment, due mainly to the increased reach and the scalability.

Because you are getting more attendance through your hybrid events, that can translate into greater views for sponsors and more sign ups after the event.

As well, you gain lots of data to provide more accurate reporting on your performance.

Regarding scalability, the technology typically needs to be set up once, then it’s easy to replicate that process at all of your events. A virtual event platform doesn’t require crews for set-up and take-down.

Plus, there is also potential to scale down your live event while scaling up your online presence. Allowing you to reduce onsite costs, while still reaching a large audience.

 

8. Valuable data

An enormous benefit of hybrid events comes from the data and the insights it shows.

At a live event, you can do a head count and estimate how many viewers participated in a session, for example.

But with hybrid events, you know the participation numbers, plus how they engaged and when they dropped out of the session.

Gain information on your attendees’ interests through matchmaking data, and session participation, which can help you improve your future content.

And for sponsors, well, they gain essential info on booth traffic and attendee engagement, helping them prove a positive return on investment.

Because of the online nature of hybrid events, you gain a lot of track able metrics that will help you learn more about your event and improve it in the future, metrics that you simply can’t measure offline.

 

9. Greater flexibility

If you’re still on the fence about hybrid events, consider what would happen to your event if travel was disrupted again.

A global pandemic, like COVID-19. Or, it could be a natural disaster.

Without a hybrid event platform to fall back on, your event would simply not happen, and your attendees would find something else to fill the time.

Hybrid events offer valuable insurance because you now have a way to host your event in some form if attendance to your event is reduced.

Also, the infrastructure and investment into hybrid events ensures you are well-prepared for virtual events, meaning that you aren’t scrambling when external forces conspire to threaten or cancel your event.

 

Why Merestone

So instead of placing all your eggs into a live event, adding Merestone’s hybrid events production company will allow you to the mix diversifies your portfolio and ensure you will have a successful event, no matter what.

We at Merestone are here to help. With over 40 years in the live and virtual event arena, we have the talent, expertise and creative skills to make your next hybrid event a success.

[/vc_column_text][/vc_column][/vc_row]

To speak with a Merestone producer, tell us about your event needs:

 

Merestone Vice President, Rob Hill discusses how Merestone successfully caters to our clients’ needs.

Hybrid Event Company For Your Business

Hybrid Event Company For Your Business

 

Why our Hybrid Event Company for your business?

Are you looking for the best Hybrid Event Company for your business? Many ask, why are Hybrid Event Production Companies so popular? The short answer, is due to the growing “Hybrid Meeting” popularity and cost-effectiveness of virtual events. Additionally, hybrid events have become a popular way of increasing participation in traditional events at a relatively low cost. Furthermore, they also enable participation by people who might be unable to attend physically due to travel or time zone constraints. Continuing, on and or through a wish to reduce the carbon footprint of the event.

 

Hybrid meetings integrate technology

Hybrid Event Company for your business

Hybrid Event Production Companies by Merestone

Hybrid meetings integrate technology with traditional event practices to create new types of attendee experiences and content delivery tools. As a result, they include any meeting or event with at least one group of face-to-face participants that digitally connects with participants. This is achieved,  in another or multiple locations setting. Naturally, the best hybrid events create unique experiences for different types of participants in different places. Finally, it is important that we combine functionalities of face-to-face events and those of virtual meetings into hybrid events. Our process, will ultimately enable meeting planners to have a much broader spectrum of options to engage attendees.

 

Engagement is the essential ingredient in hybrid meetings

Obviously, engagement is the essential ingredient in hybrid events.  In addition, it’s what separates your event from a TEDx video on YouTube. Inspiring, yes. Educational, definitely. But engaging? No. Engagement, is also what distinguishes a hybrid event from a live event with tech elements.  In conclusion, your audience won’t be watching your event from their television. Ultimately, they’ll take part via their mobile devices or their computer, meaning they can offer feedback in real time.

 

Hybrid Virtual Representation Process

Generally, the virtual component involves an online representation of the live event. Example, online participants might have access:

·        A live audio or video streaming of keynote speakers or workshops alongside their presentation material and graphic content

·         Online presentations of General Session Meetings, Break-Outs or Awards Programs (webcasts offer the sharing of the live content being presented virtually)

·         Online chat or discussion forum

·         Popular Live blogs

·         Event photographs (e.g., via Flickr) and video (e.g., via YouTubeVimeoQik)

·         Integration of other social media tools such as TwitterLinkedIn and Facebook.

 

Benefits of hybrid events

So why should you host a hybrid event?  Are they worth the extra set up and resources needed?  Listed below are some benefits to producing hybrid events:

 

1. Increased reach & attendance

It’s a misconception that your audience can either take part virtually or in person – there is no in between. By hosting a hybrid event, you split your total attendance.

However, the opposite is true. Hybrid events allow you to increase your reach and gain more attendees, not fewer.

A study found that nearly 98% of attendees at a hybrid event were not planning to attend live, meaning your event can reach a new audience who either is uninterested in going to your live event or unsure of the benefits.

 

Boost your attendance in future events

Help boost your attendance in future events, as it lets would-be attendees “sample” your event.

23% of event organizers who hosted a hybrid event said more attendees participated in future events, and 65% said they saw no change in live attendance.

And there will always be attendees who would love to attend, but cannot for one reason or another.

With a hybrid event, you lower the barrier to entry for both demographics – those who want to attend, but can’t, and those who are unsure if your event is worth their time.

Increase your reach immensely, as you broadcast your event to a larger audience than ever could be possible in person.

 

2. Higher engagement with your audience

Adding a virtual element to your live event opens up many more engagement opportunities.  Most noteworthy, it would be most effective at a strictly live event, both during and post-event.

Your virtual audience, is actively participating from their mobile devices or desktop computer. Resulting, in meaning they can talk, share, like, comment and much more.

Naturally, you can host polls during sessions that include both the live and online audience.

 

Q&A session with a speaker live

Or, you could have a Q&A session with a speaker live.  Second, then invite them to have a Q&A with your online audience, commonly at a studio that broadcasts your live event online.

You can even help live and virtual attendees network with each other and dedicate one area for in-person meetings.  Have a second dedicated area, for those with virtual meetings.

Keeping track of all these engagement avenues? The easiest way is to start with your attendees. What will their journey look like, whether online or offline?

By planning your event audience-first, you ensure that you weave in the necessary engagement opportunities that make the most sense to them.

 

3. More powerful sponsor opportunities

72% of corporate sponsors are interested in participating in a hybrid event, as long as they can effectively reach both audiences.

That’s because hybrid events are incredibly valuable for sponsors, for a couple reasons.

Reason one is the increased reach. More attendees at your event means a larger lead pool for them, which is the #1 reason for sponsorship.

They can communicate 1:1 with interested parties while also interacting online virtual attendees. Some demographics prefer virtual communication, which may lead to increased participation at their virtual booth.

 

The Importance of Sponsor Live Streams

Reason two is the increased opportunities for sponsorship. Instead of sponsoring strictly live collateral, they can sponsor livestreams, event apps and more.

Offers you more flexibility in your sponsorship prospectus – you can have live sponsors, virtual sponsors, or both.

A third reason is an increase in reportable metrics. 72% of sponsors are shifting their budgets, not cutting them during the COVID crisis, meaning they are looking for new opportunities. And as those budgets shift to increasingly digital areas, they require the data to justify their expenditures.

A hybrid event can report on many relevant metrics, ensuring your sponsors see that they spent their money well.

 

4. Reduced environmental impact and costs

While face-to-face meetings are still important, going hybrid is a great way to accommodate attendees who might feel guilty about their personal carbon footprint.

They can still take part in your event and enjoy it, while also doing their part to decrease carbon emissions.

Finally, this also may reduce your in-person headcount, meaning there is less need for catering or disposable accessories.

 

5. Reduced travel costs

Continuing with the same trend, hybrid events can significantly decrease travel costs across the board for everyone involved.

While with attendees saving money is obvious, hybrid events can also allow for decrease travel costs for your sponsors and crew.

Your sponsors can save on travel costs by sending fewer representatives to your event. And if you include virtual sponsorship’s as part of your prospectus, they can participate 100% online while still generating value.

When budgets are tight, hybrid events are excellent for bridging the gap between cost and results, for attendees and sponsors alike.

 

6. Feed your marketing pipeline for the year

Instead of keeping your event exclusive, you can easily repurpose and re-share digital content to keep a steady stream flowing to your intended audience.

You can share the entire live stream, or certain pieces of it, to promote your future event. Sharing your live stream also ensures constant visibility for sponsors who are a part of the stream.

Streaming your event also has the added benefit of ensuring you don’t forget to record anything. With the high focus on broadcasting, you can rest easy knowing all your content is recorded for later use!

You can also determine future marketing campaigns from your previous content. Was there a session that attracted a lot of attendees? Maybe you can expand on it.

 

7. Improved return on investment (ROI)

ROI is tricky to calculate at events because of all the moving pieces.

However, hybrid events offer increased return on investment, due mainly to the increased reach and the scalability.

Because you are getting more attendance through your hybrid events, that can translate into greater views for sponsors and more sign ups after the event.

As well, you gain lots of data to provide more accurate reporting on your performance.

Regarding scalability, the technology typically needs to be set up once, then it’s easy to replicate that process at all of your events. A virtual event platform doesn’t require crews for set-up and take-down.

Plus, there is also potential to scale down your live event while scaling up your online presence. Allowing you to reduce onsite costs, while still reaching a large audience.

 

8. Valuable data

An enormous benefit of hybrid events comes from the data and the insights it shows.

At a live event, you can do a head count and estimate how many viewers participated in a session, for example.

But with hybrid events, you know the participation numbers, plus how they engaged and when they dropped out of the session.

Gain information on your attendees’ interests through matchmaking data, and session participation, which can help you improve your future content.

And for sponsors, well, they gain essential info on booth traffic and attendee engagement, helping them prove a positive return on investment.

Because of the online nature of hybrid events, you gain a lot of track able metrics that will help you learn more about your event and improve it in the future, metrics that you simply can’t measure offline.

 

9. Greater flexibility

If you’re still on the fence about hybrid events, consider what would happen to your event if travel was disrupted again.

A global pandemic, like COVID-19. Or, it could be a natural disaster.

Without a hybrid event platform to fall back on, your event would simply not happen, and your attendees would find something else to fill the time.

Hybrid events offer valuable insurance because you now have a way to host your event in some form if attendance to your event is reduced.

Also, the infrastructure and investment into hybrid events ensures you are well-prepared for virtual events, meaning that you aren’t scrambling when external forces conspire to threaten or cancel your event.

 

Why Merestone

So instead of placing all your eggs into a live event, adding Merestone’s hybrid events production company will allow you to the mix diversifies your portfolio and ensure you will have a successful event, no matter what.

We at Merestone are here to help. With over 40 years in the live and virtual event arena, we have the talent, expertise and creative skills to make your next hybrid event a success.

[/vc_column_text][/vc_column][/vc_row]

To speak with a Merestone producer, tell us about your event needs:

Merestone Vice President, Rob Hill discusses how Merestone successfully caters to our clients’ needs.

Top Hybrid Event Production

Top Hybrid Event Production

 

Why our Top Hybrid Event Production Company for your business?

Welcome to our Hybrid Event Production Company services page. Many ask, why are Hybrid Event Production Companies so popular? The short answer, is due to the growing “Hybrid Meeting” popularity and cost-effectiveness of virtual events. Additionally, hybrid events have become a popular way of increasing participation in traditional events at a relatively low cost. Furthermore, they also enable participation by people who might be unable to attend physically due to travel or time zone constraints. Continuing, on and or through a wish to reduce the carbon footprint of the event.

 

Hybrid meetings integrate technology

Top Hybrid Event Production - Merestone

Hybrid Event Production Companies by Merestone

Hybrid meetings integrate technology with traditional event practices to create new types of attendee experiences and content delivery tools. As a result, they include any meeting or event with at least one group of face-to-face participants that digitally connects with participants. This is achieved,  in another or multiple locations setting. Naturally, the best hybrid events create unique experiences for different types of participants in different places. Finally, it is important that we combine functionalities of face-to-face events and those of virtual meetings into hybrid events. Our process, will ultimately enable meeting planners to have a much broader spectrum of options to engage attendees.

 

Engagement is the essential ingredient in hybrid meetings

Obviously, engagement is the essential ingredient in hybrid events.  In addition, it’s what separates your event from a TEDx video on YouTube. Inspiring, yes. Educational, definitely. But engaging? No. Engagement, is also what distinguishes a hybrid event from a live event with tech elements.  In conclusion, your audience won’t be watching your event from their television. Ultimately, they’ll take part via their mobile devices or their computer, meaning they can offer feedback in real time.

 

Hybrid Virtual Representation Process

Generally, the virtual component involves an online representation of the live event. Example, online participants might have access:

·        A live audio or video streaming of keynote speakers or workshops alongside their presentation material and graphic content

·         Online presentations of General Session Meetings, Break-Outs or Awards Programs (webcasts offer the sharing of the live content being presented virtually)

·         Online chat or discussion forum

·         Popular Live blogs

·         Event photographs (e.g., via Flickr) and video (e.g., via YouTubeVimeoQik)

·         Integration of other social media tools such as TwitterLinkedIn and Facebook.

 

Benefits of hybrid events

So why should you host a hybrid event?  Are they worth the extra set up and resources needed?  Listed below are some benefits to producing hybrid events:

 

1. Increased reach & attendance

It’s a misconception that your audience can either take part virtually or in person – there is no in between. By hosting a hybrid event, you split your total attendance.

However, the opposite is true. Hybrid events allow you to increase your reach and gain more attendees, not fewer.

A study found that nearly 98% of attendees at a hybrid event were not planning to attend live, meaning your event can reach a new audience who either is uninterested in going to your live event or unsure of the benefits.

 

Boost your attendance in future events

Help boost your attendance in future events, as it lets would-be attendees “sample” your event.

23% of event organizers who hosted a hybrid event said more attendees participated in future events, and 65% said they saw no change in live attendance.

And there will always be attendees who would love to attend, but cannot for one reason or another.

With a hybrid event, you lower the barrier to entry for both demographics – those who want to attend, but can’t, and those who are unsure if your event is worth their time.

Increase your reach immensely, as you broadcast your event to a larger audience than ever could be possible in person.

 

2. Higher engagement with your audience

Adding a virtual element to your live event opens up many more engagement opportunities.  Most noteworthy, it would be most effective at a strictly live event, both during and post-event.

Your virtual audience, is actively participating from their mobile devices or desktop computer. Resulting, in meaning they can talk, share, like, comment and much more.

Naturally, you can host polls during sessions that include both the live and online audience.

 

Q&A session with a speaker live

Or, you could have a Q&A session with a speaker live.  Second, then invite them to have a Q&A with your online audience, commonly at a studio that broadcasts your live event online.

You can even help live and virtual attendees network with each other and dedicate one area for in-person meetings.  Have a second dedicated area, for those with virtual meetings.

Keeping track of all these engagement avenues? The easiest way is to start with your attendees. What will their journey look like, whether online or offline?

By planning your event audience-first, you ensure that you weave in the necessary engagement opportunities that make the most sense to them.

 

3. More powerful sponsor opportunities

72% of corporate sponsors are interested in participating in a hybrid event, as long as they can effectively reach both audiences.

That’s because hybrid events are incredibly valuable for sponsors, for a couple reasons.

Reason one is the increased reach. More attendees at your event means a larger lead pool for them, which is the #1 reason for sponsorship.

They can communicate 1:1 with interested parties while also interacting online virtual attendees. Some demographics prefer virtual communication, which may lead to increased participation at their virtual booth.

 

The Importance of Sponsor Live Streams

Reason two is the increased opportunities for sponsorship. Instead of sponsoring strictly live collateral, they can sponsor livestreams, event apps and more.

Offers you more flexibility in your sponsorship prospectus – you can have live sponsors, virtual sponsors, or both.

A third reason is an increase in reportable metrics. 72% of sponsors are shifting their budgets, not cutting them during the COVID crisis, meaning they are looking for new opportunities. And as those budgets shift to increasingly digital areas, they require the data to justify their expenditures.

A hybrid event can report on many relevant metrics, ensuring your sponsors see that they spent their money well.

 

4. Reduced environmental impact and costs

While face-to-face meetings are still important, going hybrid is a great way to accommodate attendees who might feel guilty about their personal carbon footprint.

They can still take part in your event and enjoy it, while also doing their part to decrease carbon emissions.

Finally, this also may reduce your in-person headcount, meaning there is less need for catering or disposable accessories.

 

5. Reduced travel costs

Continuing with the same trend, hybrid events can significantly decrease travel costs across the board for everyone involved.

While with attendees saving money is obvious, hybrid events can also allow for decrease travel costs for your sponsors and crew.

Your sponsors can save on travel costs by sending fewer representatives to your event. And if you include virtual sponsorship’s as part of your prospectus, they can participate 100% online while still generating value.

When budgets are tight, hybrid events are excellent for bridging the gap between cost and results, for attendees and sponsors alike.

 

6. Feed your marketing pipeline for the year

Instead of keeping your event exclusive, you can easily repurpose and re-share digital content to keep a steady stream flowing to your intended audience.

You can share the entire live stream, or certain pieces of it, to promote your future event. Sharing your live stream also ensures constant visibility for sponsors who are a part of the stream.

Streaming your event also has the added benefit of ensuring you don’t forget to record anything. With the high focus on broadcasting, you can rest easy knowing all your content is recorded for later use!

You can also determine future marketing campaigns from your previous content. Was there a session that attracted a lot of attendees? Maybe you can expand on it.

 

7. Improved return on investment (ROI)

ROI is tricky to calculate at events because of all the moving pieces.

However, hybrid events offer increased return on investment, due mainly to the increased reach and the scalability.

Because you are getting more attendance through your hybrid events, that can translate into greater views for sponsors and more sign ups after the event.

As well, you gain lots of data to provide more accurate reporting on your performance.

Regarding scalability, the technology typically needs to be set up once, then it’s easy to replicate that process at all of your events. A virtual event platform doesn’t require crews for set-up and take-down.

Plus, there is also potential to scale down your live event while scaling up your online presence. Allowing you to reduce onsite costs, while still reaching a large audience.

 

8. Valuable data

An enormous benefit of hybrid events comes from the data and the insights it shows.

At a live event, you can do a head count and estimate how many viewers participated in a session, for example.

But with hybrid events, you know the participation numbers, plus how they engaged and when they dropped out of the session.

Gain information on your attendees’ interests through matchmaking data, and session participation, which can help you improve your future content.

And for sponsors, well, they gain essential info on booth traffic and attendee engagement, helping them prove a positive return on investment.

Because of the online nature of hybrid events, you gain a lot of track able metrics that will help you learn more about your event and improve it in the future, metrics that you simply can’t measure offline.

 

9. Greater flexibility

If you’re still on the fence about hybrid events, consider what would happen to your event if travel was disrupted again.

A global pandemic, like COVID-19. Or, it could be a natural disaster.

Without a hybrid event platform to fall back on, your event would simply not happen, and your attendees would find something else to fill the time.

Hybrid events offer valuable insurance because you now have a way to host your event in some form if attendance to your event is reduced.

Also, the infrastructure and investment into hybrid events ensures you are well-prepared for virtual events, meaning that you aren’t scrambling when external forces conspire to threaten or cancel your event.

 

Why Merestone

So instead of placing all your eggs into a live event, adding Merestone’s hybrid events production company will allow you to the mix diversifies your portfolio and ensure you will have a successful event, no matter what.

We at Merestone are here to help. With over 40 years in the live and virtual event arena, we have the talent, expertise and creative skills to make your next hybrid event a success.

[/vc_column_text][/vc_column][/vc_row]

To speak with a Merestone producer, tell us about your event needs:

Merestone Vice President, Rob Hill discusses how Merestone successfully caters to our clients’ needs.

From the Desk of Rob Hill

From the Desk of Rob Hill

February 2021 Edition

Ok, Ok, Ok….I Confess…

Want to know a big reason why our Merestone customers choose us as their virtual event partner? We’d like to think it’s all the fancy state of the art equipment that we can take on the road for any live and/or hybrid situation, our slick and convenient video production in-house studios, and the custom technology solutions we provide to engage audiences and make each virtual event unique.

But we confess…it’s not!

The truth is, even for customers experienced in planning large live, hybrid, and virtual events, things can get extremely complicated…fast.  No matter how challenging things get, our amazing team of Meeting Producers works side by side with our clients, presenters, and talent through every step of the production process. For Merestone, it’s all about coming up with the best solutions to meet your event goals.

The bottom line, what meeting event organizers really love about Merestone is our team’s approach to our customer’s success.

So, which virtual engagement platform will deliver the best outcomes for your event?

Well, identifying your target audience, type of content, the volume of events, budget, and depth of collaboration will help determine the best fit. Merestone offers a full complement of virtual platforms to meet every engagement need. All offer state-of-the-art technology, dedicated account and project management, high-touch white-glove service, and full technical support.

Platforms

There is a myriad of web conference platforms out there. Merestone is familiar and works closely with just about all of them and can suggest packages that deliver robust features that are cost-effective and ideal for small, medium, and large volume events. Merestone also supports Adobe Connect, GlobalMeet, and Zoom.

Broadcast Quality Delivery

Merestone’s studio platform delivers stunning broadcast-quality content to remote audiences all over the world. Our virtual studios are equipped with the latest technology and the strongest bandwidth for streaming your live event. It’s the best environment for broadcasting live content from 1-to-many.

Distance Remote

This can be as simple as a webcam at your local office and Merestone’s remote production crew. Live, “simulive”, or on-demand events can run through our production pipeline from there. Ideal when presenters cannot travel and perfect for speakers and audiences of all sizes.  Merestone can provide pre-record services from presenters locally or from anywhere in the world. Call us today to find out more about presenting and hosting events from the comfort of your workspace.

Full Virtual Studio

Our highly interactive in-house studios featuring three production suites integrate full studio production that can support in-person moderators and remote audiences displayed on Green Screen and/or LED video walls. These studios are deal for meetings where interaction, discussion, and collaboration are critical.

Hybrid Meetings

When combining an in-person and virtual meeting best addresses your needs. Our live meeting services team works with our production teams to deliver a seamless event so your focus is on the content, not the logistics.

So when you’re ready to design and produce virtual webinars, hybrid meetings, charity events, awards shows, and live programs, let our team of talented professionals help you to produce the best program you have ever had !!

Phoenix Event Production Companies

Merestone Event Production Company

 

Why Our Phoenix Event Production Company

Merestone- Top Event Production Company in Orlando, FL

Merestone- Top Event Production Companies in Phoenix, AZ.

Looking for a top Phoenix Event Production Companies, to help grow your business? Look no further, your answer is with Merestone. With our hybrid event companies, you do not have to feel distant. Our mission, is to bring people together with real, authentic experiences that just so happen to take place online.

 

Conferences, trade shows and other live virtual or hybrid events

Conferences, live trade shows and other events across the globe have been forced to postpone or cancel, due to COVID 19. As a result, many brand and event coordinators are looking for ways to salvage their investments and meeting plans.  As a result, moving to Hybrid or Virtual event conferencing, allows event producers and managers to deliver branded digital event experiences to their audiences online. Finally, virtual events and can even help to reach new audiences who would not otherwise have attended. Learn More

 

What is a hybrid or virtual event company in Phoenix, AZ?

In short, a hybrid or virtual event replicates a ‘physical’ location-based event but online.  It allows you to host a global conference, awards program, trade show, product launch, & training. Also, incentive a event to anywhere in the world.  At Merestone, we provide a web-based virtual event platform that allows attendees to watch and interact in real time. Furthermore, allowing features and flexibility to customize unique and meaningful experiences with your attendees.

 

What is the value of virtual or hybrid events?

What is the value of virtual or hybrid events?  While virtual or hybrid events may seem like they’d be less engaging, you’d be surprised at the value they can bring. They allow you to bring together a wider audience that just couldn’t be physically allowed in a traditional brick and mortar facility. These can be incredibly powerful as they vastly increase the number of people who can attend. Remote attendees are able to join from all around the world. You’ll also have access to top-tier presenters who can easily participate from their home or office. Travel costs that could have prevented attendees from being able to attend a live event are no longer an issue. What is Virtual Events?

Plus, virtual means less overhead costs — after all, you’re not budgeting for a venue, food and beverage costs, hotel audio visual, power rigging and internet charges, large events staff, and other in-person line items. So you get to drastically reduce your outgoings (not to mention, your carbon emissions), while spending more value on curating the best virtual event possible.

Lastly, there’s the data. It’s much easier to track who is watching what when everyone is tuning in online. All that attendee data is music to sponsors’ ears, which can make securing the best ones for your online event a whole lot easier. Learn more about the value of a virtual event company?

To speak with a Merestone producer, tell us about your event needs:

Event Production Company in Phoenix

Merestone Event Production Company

 

Why Our Event Production Company in Phoenix, Arizona

Merestone- Top Event Production Company in Orlando, FL

Merestone- Top Event Production Company in Phoenix, AZ.

Looking for a top Phoenix Event Production Company? Look no further, your answer is with Merestone. With our hybrid event companies, you do not have to feel distant. Our mission, is to bring people together with real, authentic experiences that just so happen to take place online.

 

Conferences, trade shows and other live virtual or hybrid events

Conferences, live trade shows and other events across the globe have been forced to postpone or cancel, due to COVID 19. As a result, many brand and event coordinators are looking for ways to salvage their investments and meeting plans.  As a result, moving to Hybrid or Virtual event conferencing, allows event producers and managers to deliver branded digital event experiences to their audiences online. Finally, virtual events and can even help to reach new audiences who would not otherwise have attended. Learn More

 

What is a hybrid or virtual event company in Phoenix, AZ?

In short, a hybrid or virtual event replicates a ‘physical’ location-based event but online.  It allows you to host a global conference, awards program, trade show, product launch, & training. Also, incentive a event to anywhere in the world.  At Merestone, we provide a web-based virtual event platform that allows attendees to watch and interact in real time. Furthermore, allowing features and flexibility to customize unique and meaningful experiences with your attendees.

 

What is the value of virtual or hybrid events?

What is the value of virtual or hybrid events?  While virtual or hybrid events may seem like they’d be less engaging, you’d be surprised at the value they can bring. They allow you to bring together a wider audience that just couldn’t be physically allowed in a traditional brick and mortar facility. These can be incredibly powerful as they vastly increase the number of people who can attend. Remote attendees are able to join from all around the world. You’ll also have access to top-tier presenters who can easily participate from their home or office. Travel costs that could have prevented attendees from being able to attend a live event are no longer an issue. What is Virtual Events?

Plus, virtual means less overhead costs — after all, you’re not budgeting for a venue, food and beverage costs, hotel audio visual, power rigging and internet charges, large events staff, and other in-person line items. So you get to drastically reduce your outgoings (not to mention, your carbon emissions), while spending more value on curating the best virtual event possible.

Lastly, there’s the data. It’s much easier to track who is watching what when everyone is tuning in online. All that attendee data is music to sponsors’ ears, which can make securing the best ones for your online event a whole lot easier. Learn more about the value of a virtual event company?

To speak with a Merestone producer, tell us about your event needs: